This season the whole fashion industry is aligned on one thing: brown is the colour of the season. From rich chocolates to caramel and espresso shades, tonal dressing is a look championed by the likes of Hermes and Loro Piana. We love this long-sleeved shirt by Country Road ⁠–⁠ tuck it into a pair of tailored brown trousers or tan chinos, and finish with leather loafers.

Plaid is having an unexpected resurgence this season, though this iteration is less grunge and more refined. This understated button-down by Connor is  a great way to tap into the trend, best paired with tonal separates, leather accessories, and lightweight outerwear.

New cropped proportions put a contemporary twist on a classic staple, and Zara’s Cropped Fit Leather Jacket reflects the season’s sharper, boxy leather shapes.

Hear the words ‘double denim’ and recoil? We hear you. Thankfully, this season’s iteration is less ‘Justin Timberlake at the AMAs’ and more ‘fresh off the runways of Milan’. Case in point? Emporio Armani’s washed denim look with intricate logo detailing. Wear them together or separate, it’s a masterclass in cost-per-wear.

This season, footwear channels a louche, seventies-inspired energy first seen on the runway at Gucci and Prada. These loafers by Aquila nail the vibe ⁠–⁠ light on the nostalgia, heavy on the cool-factor, and best worn with soft tailored trousers and a leather jacket.

Industrie’s ‘Lusso’ suit reflects an ongoing shift away from razor-sharp tailoring and towards softer, roomier styles. It’s a silhouette that feels easy and effortless, and works just as well on weekends as it does in the office.

Not quite full-length, not cropped, M.J.Bale’s Fingal Coat in Brown captures the season’s preference for mid-length outerwear. It’s a silhouette championed by the likes of Celine and Dior, thanks in no small part to its perfect proportions ⁠–⁠ layer it over chunky knitwear or elegant suiting.

There’s a welcome return to personality in men’s shirting this season, with bold proportions and grabby prints at Saint Laurent and Bottega Veneta. Stripes feel particularly directional, like this shirt by Calibre.

If AW26 menswear is about polish without stiffness, grooming follows suit. Skin needs cold-weather maintenance, courtesy of Aesop’s deeply hydrating facial mask. Follow it up with sharp, intentional facial-hair, courtesy of a precision tool like this high-tech shaver by Panasonic (available at Shaver Shop). Finish with a spritz of Le Labo’s heady, winter-friendly Neroli scent, available at Mecca.

A good outfit becomes a great outfit with the right timepiece. Breitling’s Navitimer offers heritage gravitas and timeless good looks. Longines’ Spirit Pilot leans into the season’s utilitarian elements, balancing functionality with refinement. And the TAG Heuer Carrera, sleek and sporty, adds a flash of modern precision. The hardest part is picking just one…